Board of Directors

SAFE Board of Directors

Industry leaders committed to building a strong, healthy organization.

SAFE was created by local San Diego volunteer industry professionals in 2000.  SAFE was inspired by the Advertising Industry Emergency Fund (AIEF) in Los Angeles and the Dedicating Resources to Employees of Advertising and Media(DREAM) fund in Dallas. Guided by a set of by-laws, SAFE cases are introduced to and voted on by the Executive Board. A member of the SAFE Executive Board is assigned to each case and makes sure that the recipient’s case is handled carefully, confidentially and compassionately. The SAFE Board of Directors meets six times a year and is comprised of local industry professionals, each serving a minimum of two-years. All board members are actively involved in the planning of our annual fundraising event and are responsible for the chairing of committees, making phone calls, writing letters and emails, and soliciting for sponsorships and auction items. Board members also serve on marketing, community outreach and case management committees. That’s why SAFE is where it is today, and that’s why SAFE will be there should you need us tomorrow.

Executive Board

Past President

Rodger Seelert

Media Access Partners


Rodger Seelert is a 37 year veteran of San Diego media and advertising. He is the President of Media Access Partners and Mexico Media Reps, providing consulting and representation services for media properties and advertising agencies across the United States and Mexico. Rodger has been involved with SAFE for the past 8 years. He is currently on the Board of SDX, and a member of the AdAge Advisory Council.

President

Gloria Valenti Gerak



Gloria is President at Media Planning & Placement, a woman-owned business since 1987 with DBE and SWBE certification from the State of California. Media Planning & Placement works with Advertising Agencies, direct clients and their agencies to provide comprehensive media planning and buying along with advertising promotions. Media Planning & Placement is dedicated to delivering clients the highest level of service in the areas of media, marketing and promotions.

Join the SAFE Board of Directors

The SAFE Board of Directors is comprised of local industry professionals, each serving a minimum of two-years. All board members are actively involved in the planning of our annual fundraising event and are responsible for the chairing of committees, making phone calls, writing letters and emails, and soliciting for sponsorships and auction items. Board members also serve on marketing, community outreach and case management committees.

Board of Directors

  • Megan Cullina, Univision Radio
  • Cris Eide, San Diego Radio Broadcasters Association
  • Kirsten Everett, Callaway Golf
  • Jamie Jo Johnson, Cox Media
  • Maureen Sweeney, Sweeney Media
  • Marla Stephens, Creative Media Concepts
  • Megan Kennedy, LMA San Diego
  • Yichen Liu, Movetic
  • Stephanie Lyndon-Wheeler, Boundless Network
  • Alexa Robinson, San Diego Union-Tribune
  • Preston Roechlein, Rowlbertos Media